Selling Homes in the Greater Richmond, VA Area and Surrounding Counties.

Ken Russell

Cell: (804) 721-7088


Licensed To Sell Real Estate In The State of Virginia

​​​​​​​DPOR: 0225098889


No hidden charges, no paperwork fees.

Just 1% of the final sales price for the listing fee.


Unlike home prices, real estate commission rates remained unchanged for years. The traditional 6% commission was widely adopted in the US back in the 1940s.

Since then, technological advances have changed the job of a real estate agent and the Internet has driven huge efficiencies into the real estate market. Today, the amount of time Realtors spend on many aspects of each transaction is greatly reduced. With today's home prices, the 6% commission no longer accurately reflects the time and effort it takes a Realtor to help you sell a home. Realtors can provide full service for less and still remain profitable.


Home prices in the Richmond, Chesterfield, Henrico, Hanover, New Kent, Prince George areas remain high even in a slow market. The median price for a single-family home in Richmond is around $350,000. This translates into a whopping $21,000 typical 6% real estate commission every time a home is sold. Many consumers feel that Realtors don't do enough work to merit that kind of money. It is simply too much for a single transaction. Letting me list your home for 1% and you determine the Buyer’s Agent’s commission you will save a large portion of the normal fee. You can use it to add incentives for the buyer, lower the selling price or to pay your administrative cost involved in selling your home.

How can I help you?



Real Estate Websites by Web4Realty